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This site allerware.com states the following, "Sign Up For Our Newsletter." We noticed that the website stated " As an allergy parent, I know the importance of connecting with others who understand." It also stated " Connect with me through email. Children will love the characters that represent. Their allergies, while the adults who care for them will know immediately what to avoid. We have products to protect children with a broad range of allergies." The header had AllerWare as the highest ranking keyword. It was followed by allergy, allergy awareness, and bee which isn't as ranked as highly as AllerWare. The next words the site used was bee sting. egg was also included but could not be understood by web crawlers.